Community Media Center carries out intensive training in digital marketing
GAZA-April/2019- Community Media Center (CMC) has conducted intensive training in digital marketing for 20 graduates of journalism and related disciplines. The social media consultant of CMC Sultan Nasir carried out the training. the training aims to provide participants with the theoretical and practical aspects of digital marketing in order to keep abreast of the tremendous development in the ways and methods of digital marketing and the media and develop their professional performance to enable them to stay updated and developed in the field of their work.
The training covered various topics, the most important of which are: basics and types of digital marketing, ways of using social media platforms in marketing, advanced planning of digital marketing and methods of preparing marketing content agendas.
Participants expressed the importance of this training which would help them enhance their skills and experience in digital marketing and understand the basics of website work.
Journalist Haneen Hamdouna, a participant in the training, believes that the cognitive level of digital marketing is still weak especially among journalists as well the development of the world of technology continues and requires journalists to have specialized training in this field to keep up with all the developments.
For his part, journalist Jamil Qassim said that the training course is very important because media organizations are now looking for a multi-tasking journalist who is doing the filming, editing, proofreading, editing and managing the organization’s account on social networks.
Community Media Center (CMC) is a civil institution operating in the Gaza Strip which seeks to develop the role of media in addressing societal issues, promoting the values of democracy, equality and a culture of human rights, focusing on women and youth issues and highlighting them through various social media and within the approach Human rights-based.